Steve Schoger - Creative Direction

Thinking and creating are the two things that I do best. That is why designing interactions comes so naturally to me. Striving to be the best I can be is my purpose for waking up each morning and going to work. I have a fascination with typography, colour and shapes and how these tools can be used to establish a visual hierarchy while maintaining beauty, leaving users with a memorable experience.

My process involves brainstorming, silly scribbles, and making mistakes. I like creating things from scratch and believe that everything can be improved. It is important to challenge myself and push the limits with every new project to stay motivated. Each project is tailored to its client’s needs so their business perspective is articulated precisely. I make it a priority to help clients understand how a strong, conceptually driven design can improve a company’s brand.

When I am not creating interactive experiences I can often be found reading on the subject of design or seeking inspiration from the sights and sounds on my daily ventures. I also enjoy bicycling and expanding my musical knowledge.

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